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Me: Buy video game, play video game, enjoy video game. Get on with life.

Youtuber: Buy video game, make video complaining that video game is unaffordable on YouTube income, play video game, make video about game for YouTube, make another video for YouTube blasting creator of game for not funding their previous video (using phrases such as "free advertising", despite creator of massively popular game not needing any advertising from some anonymous knob on YouTube), set up a Patreon, make another video about game, making sure to mention the Patreon, make a "collab" video comparing how someone else played the same game just slightly differently, finally make enough money to buy another game. Make a video moaning that game devs don't respect YouTubers. Repeat.